Brand Activations
As Events Manager, I lead all aspects of our client activations from asset ideation and production, site relations, staffing, vendor management, shipping logistics, and on-site management.
To name a few…
FA Cup NYC Takeover
To bring the Magic of the Emirates FA Cup to NYC, For Soccer managed a multi-day tour that culminated with a sold-out, two-day watch party for soccer-obsessed fans in the city. This event included live streams of each 5th-round match, customizable premium giveaways, raffles, photos with the iconic FA Cup trophy, and more!
PUMA
House of Milan
I led all event aspects of PUMA’s exclusive party in the Hollywood Hills to unveil AC Milan’s 2023/24 away jersey. From programming to venue acquisition and everything in between, I was able to create a stand-out event for the lucky few who received access.
BODYARMOR Creators Cup
BODYARMOR, the Official Sports Drink of Major League Soccer, hosted an influencer 3v3 tournament to celebrate Leagues Cup kickoff in Miami. I led the execution of the event from venue acquisition, to production build-out, catering, and more.
Volkwagen U.S. Soccer Partnership
This multi-faceted partnership allows VW to activate at every USSF operated match in the United States. Over three years, I was responsible for building and leading activations at 40+ U.S. Men’s & Women’s National Team matches including FIFA World Cup qualifiers.
Footprint
Statement Wall
Vehicle Conversation with VW Product Specialist
In Vehicle Experiences
Frozen Treats
Statement Wall Asset
Legend Meet & Greet
Data Capture
Frozen Treat Giveaway
Player Honorees